We are highly focused, high-conviction, high-concentration software investors.

That means we limit the number of investments we make in order to ensure that we have the time and ability to be true partners, we believe that a partner should bring a lot more than just capital.

Our Criteria

stage

STAGE

We prefer to invest as the first institutional capital in a company where $6M–$10M is typically raised.

stage

INVESTMENT

We invest up to $10M over multiple rounds in each portfolio company. Most of our investments are syndicated with other strategically aligned investors.

investment

sector

SECTOR

We invest in Connected Software. Some of our companies don’t come to us with this focus — we can help bring talent and expertise to help build a sustainable competitive advantage in these areas.

scale

SCALE

We prefer to invest in teams building businesses that disrupt legacy industries and have the potential to reach billion-dollar market capitalizations.

involvement

INVOLVEMENT

We prefer to lead investments and take board seats alongside the founders. 4490 Ventures will remain active on the board throughout the life of the company.

involvement

LOCATION

We will invest nationally but believe there are real advantages in building businesses in underserved markets. As a result, we prefer to deploy our capital outside of Silicon Valley.