May 13, 2019
TechStartups
With $5.25 investment, Understory aims to disrupt outdated weather analysis and revolutionize weather Intelligence using AI
A lot has changed since we last wrote about Understory in November 2018. The Madison, Wisconsin-based weather infrastructure and analytics startup company with real-time tools to collect weather data that power business decisions, today announced it has raised a new [...]
May 13, 2019
Coverager
Understory Announces Series B
Weather network and analytics company Understory has announced a $5.25m Series B funding round led by True Ventures with participation from 4490 Ventures and Revolution’s Rise of the Rest Seed Fund. [...]
May 13, 2019
Carrier Management
Weather Network/Analytics Startup Eyes Global Growth With New $5.25M Financing Round
Understory – a weather network and analytics startup interested in insurance customers – has raised $5.25 million in new financings. Plans call for using the cash infusion to accelerate global expansion in multiple markets. [...]
May 13, 2019
WSJ Pro Venture Capital
VC Daily: Direct Listings Are Unproven But Gain Fans | Cannabis Investors Play Supporting Roles
Going public may take on a new look in a fashion that could be more to the liking of startup founders. [...]
May 13, 2019
Agri Marketing
AgTech Startup Understory Closes $5.25M Series B Funding
Understory, the weather network and analytics company, today announced that is has closed a $5.25 million Series B funding round led by True Ventures with participation from 4490 Ventures and Revolution’s Rise of the Rest Seed Fund. [...]
May 13, 2019
Madison Startups
Understory Closes $5.25M Series B
According to a release, the round was led by True Ventures with participation from 4490 Ventures and Revolution’s Rise of the Rest Seed Fund. The money will be used to hire local employees and move into a new, larger facility [...]
May 13, 2019
Milwaukee Business Journal
Weather Tech Startup Understory Raises $5M To Double Staff, Move Into New Office
Understory, the Madison-based startup that analyzes and processes weather data, raised a new round of funding that will help the company settle into new digs as it grows its staff. [...]
May 10, 2019
Fortune
Term Sheet — Friday, May 10
Uber CEO Dara Khosrowshahi rang the bell this morning in a historic IPO for the tech world. After a decade, the ride-hailing giant is finally making its debut on the public markets. [...]